Saturday, January 19, 2013
You decide
“Today I am in control because I want to be. I have my fingers on the switch, but have lived a lifetime ignoring the control I have over my own world. Today is different.”
Saturday, January 12, 2013
Setting priorities in life
Spend time with those you love. One of these days you
will say either, "I wish I had," or "I'm glad I did." Zig Ziglar
There are things which are important to us in our
lives and at same time there are things which may be clearly worthless. Setting
priorities in life is all about separating things which are important from
things that do not hold much significance. Ability to set priorities is
something that can be easily mastered provided you know where you want to head
forward in life. But to start with, do we even know what is important to us and
whether the time we invest is getting its real worth. This and many other questions
need to be pondered upon as we dig deeper into this subject
I remember
reading some where
story of a professor who stood before his class With some items in front of him. When the class began, he
picked up a large empty Jar and
proceeded to fill it with rocks about two inches in diameter. He then asked the
students if the jar was full. yes
They all agreed that it was full.
So the professor then picked up a box of pebbles and poured them into the jar. He shook the jar lightly and watched as the pebbles rolled into the open areas between the rocks. The professor then asked the students again if the jar was full. Again everyone shouted that indeed it was full
So the professor then picked up a box of pebbles and poured them into the jar. He shook the jar lightly and watched as the pebbles rolled into the open areas between the rocks. The professor then asked the students again if the jar was full. Again everyone shouted that indeed it was full
The professor picked up a box of sand and poured it into the jar. The sand filled the remaining open areas of the jar. “Now,” said the professor, “I want you to recognize that this jar signifies your life. The rocks are the truly important things, such as family, health and relationships. If all else was lost and only the rocks remained, your life would still be meaningful. The pebbles are the other things that matter in your life, such as work or school. The sand signifies the remaining “small stuff” like material possessions. If you put sand into the jar first, there is no room for the rocks or the pebbles. The same can be applied to your lives. If you spend all your time and energy on the small stuff, you will never have room for the things that are truly important. and by the time you realise it will be too late!!
I am not advocating that we
need to ignore small stuff
yes , we need material things also but
it depends on which
goes first inside the jar . Pay attention to the things in life
that are critical to your happiness and well-being. Take time to get medical
check-ups, play with your children, go for a run, meet your
friend . There will always be time to go to work, clean the house, or
fix the disposal. Take care of the rocks
first – things that really matter other
things will follow . Set your priorities. The rest is
just pebbles and sand.
We pass though different stages in our lives. Each stage with it brings
new challenges that have the potential to make or break us. What we pick
ultimately becomes part of our destiny. When it boils down to choices,
priorities help us to clear the confusion and put things in right perspective.
When we know what is important for us in our lives, our efforts and energy gets
streamlined in a definite direction to help us achieve the impossible. Setting
priorities in life is more of a skill which helps us remain focused and value
things that matter the most.
Make the decision today to take back control of your life. Set right priorities, pre-plan your life and starting living on purpose
.
Friday, January 4, 2013
customer experience
I read some where that 75% of a sale is experience
driven. The Other day we wanted
to buy Washing machine and
visited a
showroom let us
call it X .Expressionless Salesman took us through the shop ritually
without answering our queries regarding the
brand displayed ,more
over he lacked enthusiasm
, icing on the
cake was When we vocalized that
we would prefer to see all brands before deciding the older guy behind the
counter joked about confusing him and
his staff . As a result of that
experience we walked out of that showroom without purchasing . The second showroom
call it as Y was attended by experienced personal who give his
full attention ..He explained with passion and created positive experience for us
. We were able to select the brand that we wanted and lady behind the counter was attentive and
courteous. We walked out buying the
brand we wanted and
believe me I felt
that some of the washing machine
brand had a better features than
the first showroom we visited, or maybe
it's because we didn't get to see fully
the brands in
showroom x or maybe the
attended in showroom Y made us
comfortable and satisfied us with
all queries
The point of my article is not to rave about the showroomY,
but rather to emphasis the importance of creating the experience for your
buyers. By creating the experience you increase your sales rate by I dare
to say more then 90%.
There is a vast difference between being a happy
customer, and being a truly satisfied customer. If you want to increase your
sales in a grassroots way, focus on improving the customer experience. Keep in
mind the critical element of emotion, and its role in sales and marketing.
Please your customers immensely, and they'll come back for more. And, they'll
bring their friends. Your success in sales is directly determined by the way
you are perceived,
Consider this analogy: if you flip on a red or blue
spigot on a water cooler, you get either extremely hot, or extremely cold
water. In either case, if you stick your hand in that stream of scalding or
freezing liquid, you’ll usually react in a fairly significant way.Customers
react in much the same way toward their experience with your business: only an
excellent experience, or a terrible one, will generate a response. if the
experience is tepid, the customer will go on their way without remark.
These tepid or lukewarm customer experiences are
the ones we want to address. You may have previously felt that as long as the majority
of your customers walked away happy, without a complaint, you were doing well.
If you want to take full advantage of the customer you worked hard to find,
making them happy just isn’t enough.
Experience driven marketing is about creating a
customer experience that is more than just acceptable…So how do you provide a
truly satisfying customer experience?
Here are
several aspects to consider :First and
foremost Be an expert on your product or service. You should know
more than your most knowledgeable customer. Memorize product specifications and
features, and be familiar with any complex vocabulary relating to your product
or service..Second most important
Be Enthusiastic and be reasonably
excited about your product or service! You don’t have to do somersaults,
but make sure to smile, make eye contact, shake hands where appropriate, and
maintain an up-beat attitude. Moreover
this helps in Connecting with the customer emotionally. This
I feel is
very important ,do
you think you would like to hear from a sales person with a dead
pan expression ?. In fact, expert
feels that emotion accounts for 85% of a buying decision and .that "people base their decisions
on a complicated mixture of emotion and reason," and that
"emotionally satisfied customers contribute far more to the bottom line
than rationally satisfied customers do."
More
over with my experience in sales over the years I will
share with you one
important lesson that
please leave the formal business speak at
home ,BE friendly –Enjoy what you
do ,Have fun in helping the prospects to make the right
decision on the product
you are selling thereby helping them to EXPERIENCE
“Get closer than ever to your customers. So close, in
fact, that you tell them what they need well before they realize it
themselves.” – Steve Jobs
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